BK Feb 11, 2026

Super Bowl 60: 2nd-most watched in history, 2% less than last year's

Super Bowl LX Slips 2% In Viewership On NBC & Peacock; Bad Bunny’s Halftime Show Is Most-Watched In Spanish-Language History.

All good things must come to an end, even the Super Bowl’s three-year ratings hot streak.

Super Bowl LX averaged 124.9M viewers across NBC, Telemundo, NBC Sports Digital, and NFL+ on Sunday for the Seattle Seahawks’ decisive victory over the New England Patriots, marking an ever so slight 2.2% decline from last year’s record-breaking total, according to Nielsen Big Data + Panel.

250

Comment

Hit the PortalUnless you like FGs, the first half was forgettable.
1 Months Ago
Randy OrtonMassive global success. Goodell wants to expand into Brazil or Europe etc. This helped.
1 Months Ago
Ad AgencyNot bad. You had 2 relatively small market teams, with no big-name QBs (Mahomes or Prescott). 124.9M vs. 127.7M is negligible. Those that want to call this a failure to fit their own agendas will find a way to do so.
1 Months Ago